Thanks to the rise of fast fashion, the textile industry has become one of the biggest polluters of the environment responsible for approximately 20% of industrial water pollution. Today we are buying more clothes than ever before, but we rarely give these items a chance to wear out. As a result, tons of perfectly useful textiles end up in landfills every year.
Although fast fashion is still going strong, in the recent years we have seen the emergence of many new responsible brands like WakiVaky and Dorka Bags that are trying to address the growing environmental concerns associated with the fashion industry.
Founded in 2014, WakiVaky is a Slovak brand with ecological, as well as social dimension. Inspired by the zero-waste movement, the aim of the company is to reduce the negative impact of the fashion industry on the environment by creatively repurposing used textiles and giving them a new life in the form of backpacks. In addition, as the production is not centralised, the brand creates job opportunities for people who are not able to work full time or cannot find suitable employment with fair wage in their home region.
Because the popularity of WakiVaky is constantly growing, the company has decided that now would be a good time to introduce new products into the portfolio and to increase the amount of used textiles being repurposed. However, upcycling clothing and remaking it into new high-quality products is not as easy as it may seem and it requires significant investment into new technology. Consequently, in order to increase their social and environmental impact, WakiVaky has turned to crowdfunding. Their campaign is now live at crowdfunding platform Startlab, where it’s waiting for your support.
Similarly to WakiVaky, Dorka bags is a socially and environmentally conscious project organised by Slovak non-profit organisation Úsmev ako dar. The idea behind initiative is to upcycle old advertisement banners and to create new bags, mobile phone cases, and other merchandise which can be sold and profits from which can be used to support families living below the poverty line. In order to make this happen, the project organisers have launched a crowdfunding campaign to raise the funds needed to purchase industrial sewing machines and other equipment necessary for processing tough materials such as advertisement banners. The campaign is now running on platform HitHit offering large selection of creative rewards for those of you who choose to support this amazing project.